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Hi! We crafted below a list of Sales OKRs examples to help you draft your own OKRs plans.

Feel free to copy these OKRs, or you can simply sign up for Tability and get them in our app!

How to use these templates

All these templates can be found and tracked in Tability, a platform that helps teams get their goals out of spreadsheets.

With Tability you can:

  • Get weekly check-ins reminders to track progress.
  • Monitor trends on your Key Results.
  • Connect outcomes to outputs by listing initiatives.
  • Get automated dashboards and reports.
  • See how your OKRs align at a glance.

Learn more at

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All Sales OKRs templates

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OKRs to develop a winning sales strategy

Set ambitious goals for your sales team

Develop a winning sales strategy
Achieve net sales of $12M
Improve the cross-sell ration by 15%
Increase the Average Revenue Per Unit (ARPU) to $275
Reduce customer churn rate from 35% to 15%
Increase revenue/sales staff from $1.2k to $2k

OKRs to grow sales effort in new markets

Focus your sales efforts in specific regions

Develop a strong presence in <country>
25% of new sales come from <country>
10 of top 100 companies in <country> are customers
Achieve 25K MRR in <country>

OKRs to achieve record growth and profits

Simple OKRs to double your growth.

Achieve record growth and profits
Double MRR from 400K to 800K
Keep customer acquisition costs under $1K
Improve sales material
Hire ad specialist to optimize our campaigns
Attack new markets
Identify 2 new regions to grow into
Build a list of 10 possible regions
Narrow down the 2 that seems the most attractive
Get $100K revenue from new regions