6 OKR examples for User Research Team

What are User Research Team OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.

We have curated a selection of OKR examples specifically for User Research Team to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read more about the OKR meaning online.

Best practices for managing your User Research Team OKRs

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to the weekly check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples below). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Building your own User Research Team OKRs with AI

While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.

Best way to track your User Research Team OKRs

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

User Research Team OKRs templates

We've covered most of the things that you need to know about setting good OKRs and tracking them effectively. It's now time to give you a series of templates that you can use for inspiration!

We've added many examples of User Research Team Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.

Hope you'll find this helpful!

OKRs to successfully implement a coherent MYEO Theory of Change Framework

  • ObjectiveSuccessfully implement a coherent MYEO Theory of Change Framework
  • Key ResultConduct a detailed research on MYEO's needs for a Theory of Change Framework by month end
  • TaskReview existing internal documents about MYEO's goals
  • TaskCompile findings into a comprehensive report
  • TaskIdentify key stakeholders within MYEO for research interviews
  • Key ResultAchieve 90% user acceptance of the new framework within the first two weeks of roll-out
  • TaskRegularly monitor and address user issues
  • TaskImplement a communication strategy for feedback
  • TaskConduct thorough user training programs for the new framework
  • Key ResultDesign a tailor-made Theory of Change Framework for MYEO in 6 weeks
  • TaskConstruct and refine the theory framework
  • TaskDevelop a strategic plan with action steps
  • TaskIdentify specific, measurable goals for MYEO

OKRs to develop a compelling game that engages and captivates players

  • ObjectiveDevelop a compelling game that engages and captivates players
  • Key ResultDevelop a functional prototype of the game with polished graphics and intuitive controls
  • TaskImplement and refine intuitive controls based on user experience and usability testing
  • TaskIterate on the game design based on user feedback and playtesting results
  • TaskConduct user testing to identify any issues with the game controls
  • TaskCollaborate with an artist to create high-quality graphics for the game prototype
  • Key ResultConduct user research to identify target audience preferences and game themes
  • TaskDevelop a survey to gather user feedback on preferred game themes
  • TaskUse findings to inform game theme selection and prioritize target audience preferences
  • TaskConduct interviews with target audience members to understand their preferences
  • TaskAnalyze user research data to identify common themes and preferences
  • Key ResultConduct playtesting sessions to gather feedback and iterate on the game design
  • Key ResultCreate a detailed game design document outlining gameplay mechanics, levels, and objectives
  • TaskOutline basic gameplay mechanics that will define the core experience of the game
  • TaskCreate clear and specific objectives for each level, ensuring they align with gameplay mechanics
  • TaskDesign a series of diverse levels that challenge and engage players
  • TaskResearch popular gameplay mechanics, level design techniques, and objective structures

OKRs to enhance the quality and comprehensibility of technical documentation

  • ObjectiveEnhance the quality and comprehensibility of technical documentation
  • Key ResultImprove user-satisfaction score regarding documentation clarity by 25%
  • TaskRevise and simplify technical language in existing documentation
  • TaskCollect user feedback regularly to pinpoint confusion
  • TaskInput visual aids to enhance document comprehensibility
  • Key ResultIncrease documentation completeness by 30%
  • TaskConduct comprehensive review of existing documents for gaps
  • TaskAllocate resources for completing incomplete documents
  • TaskEstablish system to maintain document updates
  • Key ResultConduct bi-weekly documentation review and update to ensure current and error-free information
  • TaskEvaluate and rectify any errors in the documentation
  • TaskUpdate outdated sections of the document
  • TaskSet a bi-weekly schedule for documentation reviews
  • Key ResultReduce customer support queries about product functionality by 20%
  • TaskConduct regular user experience testing for feedback
  • TaskLaunch an online FAQ page on product functionality
  • TaskImprove product user manual for clarity and comprehensiveness

OKRs to enhance product-market fit by conducting customer research and implementing user feedback

  • ObjectiveImprove product-market fit by leveraging customer research and user feedback
  • Key ResultMeasure the impact of the improvements on product-market fit by tracking user metrics
  • Key ResultConduct in-depth interviews with 50 potential and existing customers
  • Key ResultImplement the top 3 product improvements within 3 weeks
  • Key ResultAnalyze user feedback and identify the top 3 product improvements

OKRs to develop an authoritative business legal guide

  • ObjectiveDevelop an authoritative business legal guide
  • Key ResultEnsure usage and satisfaction from 70% of the company within two weeks post-launch
  • TaskIdentify and fix bugs reported by users
  • TaskTrack usage metrics, analyze and report
  • TaskImplement post-launch satisfaction survey and compile responses
  • Key ResultCompile and structure information into a comprehensive guide post-proofreading
  • TaskAdd a table of contents and references
  • TaskOrganize information into relevant sections or chapters
  • TaskInclude summaries, tables, and images for clarity
  • Key ResultConduct research on legal considerations for businesses by interviewing 10 industry-specific lawyers
  • TaskPrepare comprehensive legal-centric interview questions
  • TaskConduct and record the lawyer interviews
  • TaskIdentify 10 industry-specific lawyers for interviews

OKRs to develop a functional and user-friendly MVP

  • ObjectiveDevelop a functional and user-friendly MVP
  • Key ResultRelease MVP to a test group and achieve more than 85% satisfaction rate
  • TaskIdentify and organize a comprehensive, relevant test group
  • TaskDevelop a fully functional MVP for the specified product
  • TaskImplement feedback collection and satisfaction measurement tools
  • Key ResultIdentify and prioritize the top 3 key features by interviewing 20 potential users
  • TaskConduct interviews with 20 potential users
  • TaskPrepare interview questions targeting potential key features
  • TaskAnalyze responses to determine top 3 features
  • Key ResultSecure commitment from a technical developer or agency for MVP development
  • TaskFinalize and sign official commitment agreement
  • TaskPresent project details and expectations to potential developer
  • TaskIdentify potential technical developers or agencies

More User Research Team OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.