6 OKR examples for Consulting
What are Consulting OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have curated a selection of OKR examples specifically for Consulting to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read more about the OKR meaning online.
Best practices for managing your Consulting OKRs
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to the weekly check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples below). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Building your own Consulting OKRs with AI
While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.
- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives
- including a GPT-4 powered goal generator
Best way to track your Consulting OKRs
Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, once you get comfortable you can graduate to a proper OKRs-tracking tool.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
Consulting OKRs templates
We've covered most of the things that you need to know about setting good OKRs and tracking them effectively. It's now time to give you a series of templates that you can use for inspiration!
You will find in the next section many different Consulting Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
OKRs to improve consulting services
- Deliver an amazing experience to customers
- Reduce time-to-completion of documentation projects by 30%
- Reduce the number of documentation defects by 25%
- Increase NPS from 0 to 30
- Create an incredible growth funnel
- Build a pipeline of $200K
- Increase average contract value by 20%
- Increase win/rate percentage by 30%
OKRs to establish a consulting business
- Establish a consulting business
- Attain a net profit margin of 25% or higher
- Increase sales revenue through targeted marketing campaigns and customer acquisition strategies
- Analyze pricing structures and adjust product or service pricing to maximize profitability
- Streamline business operations to reduce overhead costs and improve efficiency
- Implement cost-cutting measures and negotiate better supplier contracts to boost net profit margin
- Develop and implement a marketing strategy to generate consistent leads
- Implement email marketing campaigns to nurture leads and drive conversions
- Create engaging content and optimize website for search engine visibility
- Conduct market research to identify target audience and their preferences
- Utilize social media platforms to reach and engage with potential leads
- Secure at least 3 clients within the target industry
- Develop a compelling value proposition to effectively pitch to potential clients
- Identify potential clients within the target industry through market research
- Offer a limited-time discount or incentive to encourage clients to sign up
- Reach out to potential clients through personalized emails or phone calls
- Achieve a 90% satisfaction rate in client feedback surveys
- Streamline survey process for clients
- Implement necessary changes based on client feedback to improve overall satisfaction
- Identify and address common issues highlighted in client feedback
- Actively seek feedback from clients through various channels
OKRs to maximize AI consulting services revenue
- Maximize AI consulting services revenue
- Achieve a 20% increase in the conversion rate from leads to paying clients
- Provide personalized follow-up communications to address specific client needs and enhance conversion rates
- Analyze the current lead nurturing process and identify areas for improvement
- Implement targeted email marketing campaigns to engage leads and drive conversions
- Optimize website landing pages to enhance user experience and encourage conversions
- Reduce customer churn rate by 10% by improving customer satisfaction and retention strategies
- Offer loyalty programs and incentives to encourage customer loyalty and reduce churn rate
- Enhance product/service quality through constant monitoring and prompt resolution of customer feedback
- Implement personalized customer support strategies to enhance engagement and build stronger relationships
- Conduct customer satisfaction surveys to identify pain points and areas for improvement
- Increase the average contract value by 15% through upselling and cross-selling
- Identify top-selling products/services and create bundled packages to increase cross-selling opportunities
- Analyze customer purchase history and behavior to develop personalized upsell/cross-sell recommendations
- Train sales team on effective upselling techniques and provide them with updated product knowledge
- Implement targeted marketing campaigns to educate customers on the benefits of upselling and cross-selling
- Acquire 10 new clients by implementing targeted marketing campaigns and referrals
- Encourage existing clients to refer new clients by offering incentives or rewards
- Design and launch a social media ad campaign to attract new clients
- Create a list of potential clients by analyzing the target market demographics
- Develop personalized email campaigns to reach out to potential clients
OKRs to improve your career path
- Provide comprehensive, quality career path advice to our customers
- Increase the number of customers returning for repeat career path advice by 30%
- Increase customer satisfaction ratings for career path advice by 20%
- Monitor customer satisfaction ratings and adjust strategies to reach desired 20% increase.
- Analyze customer feedback data to identify areas of improvement.
- Create a customer satisfaction survey for career path advice.
- Implement changes based on customer feedback to improve career path advice.
- Increase the number of customers receiving career path advice by 50%
- Monitor and evaluate customer feedback to ensure career path advice services are meeting customer needs.
- Analyze customer survey results to determine areas of opportunity for career path advice.
- Develop and implement a customer survey to assess current needs related to career path advice.
- Create targeted campaigns to promote career path advice services to existing customers.
OKRs to accelerate the delivery of consulting projects
- Accelerate the delivery of consulting projects
- Reduce project delays by 15% through enhanced resource allocation
- Assess and optimize team efficiency regularly
- Provide resource allocation training to project managers
- Implement a robust resource management software system
- Implement new project management tool and train all project members by week 6
- Schedule comprehensive tool training for all project members
- Implement the new tool and complete training by week 6
- Select suitable project management tool for our needs
- Achieve a 10% improvement in project completion speed by the end of the quarter
- Implement efficient project management tools and strategies
- Provide training for enhanced team productivity
- Regularly monitor and adjust timelines as needed
OKRs to increase revenue in my AI consulting service business
- Increase revenue in my AI consulting service business
- Increase the number of new clients by 20%
- Improve online marketing efforts to enhance client reach and conversion rates
- Utilize social media platforms to promote services and attract potential clients
- Enhance customer satisfaction and loyalty to generate positive word-of-mouth testimonials
- Implement referral programs to encourage existing clients to refer new ones
- Decrease customer churn rate by 10%
- Improve onboarding process to enhance customer experience and minimize confusion or frustration
- Offer personalized incentives or discounts based on customer preferences and behavior
- Implement proactive communication strategies to address customer concerns and provide timely support
- Conduct regular customer feedback surveys to identify pain points and areas for improvement
- Increase the average contract value by 15%
- Upsell existing customers with higher-value product or service options
- Offer bundled packages or add-ons to increase the overall value of each contract
- Provide personalized and relevant recommendations to drive customers towards premium offerings
- Implement targeted pricing strategies to encourage customers to upgrade their purchases
- Launch two new AI consulting service packages to attract new customers
- Develop and design the two new AI consulting service packages with clear pricing and deliverables
- Conduct market research to identify niches and determine their specific AI consulting needs
- Create a comprehensive marketing strategy to promote the new AI consulting service packages
- Launch the new AI consulting service packages through various digital channels and platforms
More Consulting OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to increase business growth and client retention OKRs to prepare for a Series A funding OKRs to accelerate company's digital transformation journey OKRs to achieve product consistency with our design system OKRs to launch engaging, user-friendly website OKRs to expand organizational size and personnel capabilities
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2024 OKR cheat sheet
- Blog posts: ODT Blog
- Success metrics: KPIs examples