3 OKR examples for Business Growth Team

What are Business Growth Team OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

We've tailored a list of OKRs examples for Business Growth Team to help you. You can look at any of the templates below to get some inspiration for your own goals.

If you want to learn more about the framework, you can read more about the OKR meaning online.

Best practices for managing your Business Growth Team OKRs

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tability Insights DashboardTability's audit dashboard will highlight opportunities to improve OKRs

Tip #2: Commit to the weekly check-ins

Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.

Being able to see trends for your key results will also keep yourself honest.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples below). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Building your own Business Growth Team OKRs with AI

While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.

Best way to track your Business Growth Team OKRs

Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:

  • It brings the goals back to the top of the mind
  • It will highlight poorly set OKRs
  • It will surface execution risks
  • It improves transparency and accountability

Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

A strategy map in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

Business Growth Team OKRs templates

We've covered most of the things that you need to know about setting good OKRs and tracking them effectively. It's now time to give you a series of templates that you can use for inspiration!

We've added many examples of Business Growth Team Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.

Hope you'll find this helpful!

OKRs to secure partnerships with strategic industry leaders to drive business growth

  • ObjectiveEstablish key partnerships to drive growth
  • Key ResultIdentify and prioritize potential partners based on revenue and market share
  • Key ResultTrack the success of each partnership by setting clear KPIs and regularly measuring progress
  • Key ResultDevelop a compelling pitch deck and present to at least 10 potential partners
  • Key ResultSign partnership agreements with at least 3 of the identified partners

OKRs to increase business growth and client retention

  • ObjectiveIncrease business growth and client retention
  • Key ResultIncrease quarterly revenue by 20% through cross-selling and up-selling strategies
  • TaskMonitor and optimize sales data weekly
  • TaskDevelop and implement targeted marketing campaigns
  • TaskTrain staff in effective cross-selling and up-selling techniques
  • Key ResultBoost customer base by 15% through intensive marketing and customer referral program
  • TaskLaunch a lucrative customer referral program
  • TaskDevelop and implement an intensive marketing strategy
  • TaskRegularly track and measure customer growth
  • Key ResultAchieve a 90% customer retention rate by optimizing customer service and support
  • TaskSet up a customer loyalty rewards program
  • TaskOrganize regular training for customer service staff
  • TaskImplement a multi-channel customer support system

OKRs to strengthen strategic partnership for maximum business growth

  • ObjectiveStrengthen strategic partnership for maximum business growth
  • Key ResultIncrease partnership revenue by 20% through joint marketing campaigns and collaborative sales efforts
  • TaskIdentify potential partners with complementary products/services for joint marketing campaigns
  • TaskCollaborate with partners to create and implement effective sales strategies and tactics
  • TaskDevelop and execute a targeted marketing strategy to promote joint marketing campaigns
  • TaskRegularly analyze and evaluate the success of joint marketing campaigns and sales efforts
  • Key ResultEstablish three new strategic partnerships with key industry players to expand market reach
  • TaskExecute and implement the partnerships, focusing on expanding market reach and achieving growth objectives
  • TaskIdentify potential industry players that align with our strategic goals and market objectives
  • TaskNegotiate mutually beneficial terms and agreements with the selected strategic partners
  • TaskInitiate contact and engage in conversations to explore partnership opportunities with identified industry players
  • Key ResultImprove customer retention rate by 15% through enhanced partner engagement and support programs
  • TaskLaunch a partner feedback survey to gather insights and identify areas for improvement
  • TaskCreate a dedicated partner portal with resources to enhance collaboration and knowledge sharing
  • TaskEstablish a proactive communication channel to address partner concerns and promptly resolve issues
  • TaskImplement regular training sessions and workshops for partners to strengthen their product expertise
  • Key ResultAchieve a 95% satisfaction rate from partners through effective communication and timely resolution of issues
  • TaskDevelop a clear and concise communication plan to ensure all relevant information reaches partners
  • TaskImplement weekly check-ins with partners to address any concerns and provide updates
  • TaskConduct periodic surveys and feedback sessions to understand partner needs and improve satisfaction
  • TaskPrioritize issue resolution by promptly addressing partner queries and providing satisfactory solutions

More Business Growth Team OKR templates

We have more templates to help you draft your team goals and OKRs.

OKRs resources

Here are a list of resources to help you adopt the Objectives and Key Results framework.