3 OKR examples for Audience Engagement
Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.
We have curated a selection of OKR examples specifically for Audience Engagement to assist you. Feel free to explore the templates below for inspiration in setting your own goals.
If you want to learn more about the framework, you can read more about the OKR meaning online.
Best practices for OKR
Your objectives should be ambitious, but achievable. Your key results should be measurable and time-bound. It can also be helfpul to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Building your own OKRs with AI
While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.
- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives – including a GPT-4 powered goal generator
How to track OKRs
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly.
We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKRs-tracking tool for it.
We recommend Tability for an easy way to set and track OKRs with your team.
Check out the 5 best OKR tracking templates to find the best way to monitor progress during the quarter.
Audience Engagement OKRs templates
We've added Audience Engagement Objectives and Key Results, but also the initiatives that relate to the OKRs.
OKRs to implement a consistent social media approach based on a calendar agreement
Implement a consistent social media approach based on a calendar agreement
Measure and increase audience engagement by 20% by the end of the quarter
Consistently track engagement growth weekly- Determine current engagement levels with existing data
- Implement new user-engaging content strategy
- Establish a shared social media calendar with agreed posts within two weeks
- Create a shared social media calendar online
- Identify relevant team members for shared calendar collaboration
- Schedule meeting to agree on posts
- Consistently post on social media 5 times a week for the entire quarter
- Regularly monitor and adjust posting strategy
- Develop a content calendar scheduling 5 posts weekly
- Create engaging posts according to schedule
OKRs to increase LinkedIn activity on the company page
- Increase LinkedIn activity on the company page
- Engage 20% of our followers with the first 5 posts by month 2
- Monitor and respond to comments and messages swiftly
- Promote posts across various social media platforms
- Create engaging content tailored to follower's interests
- Schedule and create content for 5 LinkedIn posts by the end of month 1
- Identify key topics for five LinkedIn posts
- Set exact dates to publish each post
- Draft creative content for each post
- Complete and publish remaining 5 posts ensuring 30% audience engagement by month 3
- Write, edit, and finalize the remaining 5 blog posts
- Promote each post effectively to ensure 30% of audience interaction
- Use analytics to craft audience-engaging content for each post
OKRs to to implement a strategic, consistent, and realistic social media approach
- To implement a strategic, consistent, and realistic social media approach
- Gain 1000 new, organic followers across all social media platforms
- Implement a strategic follow and unfollow campaign
- Actively interact and build relationships with followers
- Create engaging, high-quality content regularly
- Post high-quality content consistently 5 times per week
- Write and finalize 5 high-quality posts
- Create a weekly content calendar with 5 post ideas
- Schedule 5 posts for weekly publication
- Increase overall social media engagement by 20%
- Respond promptly and personally to comments and messages
- Implement a regular posting schedule across all platforms
- Engage audience with interactive content like quizzes and polls
More OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to accelerate the delivery of consulting projects
- OKRs to track your personal Rockefeller plan
- OKRs to enhance performance testing for v2 services
- OKRs to implement service management for new work stream
- OKRs to increase test automation coverage to 80%
- OKRs to increase business growth and client retention
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2024 OKR cheat sheet
- Blog posts: ODT Blog
- Success metrics: KPIs examples